GROWTH ARCHITECTS

WELCOME

Blue Bateau builds organisational models and talent strategies that help creative companies grow authentically.

We architect organisational confidence and capability frameworks that enable creative agencies, studios, and in‑house teams to thrive in the tech era, while securing the visionary talent needed to make it happen.

We combine organisational design, role evolution, and talent strategies that ensure creative organisations are both structurally and culturally equipped to embrace change.

SERVICES WE OFFER

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Organisational Design

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Competency Framework

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AI Integration

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Role Evolution

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Talent Placement

OUR FOUNDER

Meet Deanne Constantine

Deanne Constantine is the Founder of Blue Bateau, helping creative and tech companies expand through organisational design and strategic talent frameworks.

With 20 years of advertising and marketing experience spanning Australia and New York, she has led growth initiatives for some of the world’s most dynamic brands, including Budweiser, Google, Jeep, Qantas and Lion Nathan Breweries. Her strategic leadership has contributed to initiatives that have won Cannes Lions, D&AD Pencils and Australasian AWARDs, as well as multiple other major industry accolades.

Working at scale in global markets across complex brand challenges inspired Deanne to apply her strategic thinking and performance mindset to the advertising business itself. How could she make it stronger, more progressive, and connect clients with high-performing global talent through her exclusive network?

In 2017, she launched Blue Bateau, a consultancy that informs organisational models and talent strategies to help creative companies grow authentically. Through placing talent across hundreds of creative and scaling companies, Deanne has gained unique insights into what organisational models enable sustainable growth versus those that lead to chaos. This deep understanding of how teams succeed and fail has informed her approach to building frameworks that preserve culture while enabling authentic growth.

Deanne also co-founded Smile Makers, a wellness brand that successfully transitioned from niche market positioning to mainstream retail across Europe, Asia and North America within two years – demonstrating her ability to apply strategic thinking that enables global expansion.

Combining deep industry insight with strategic business design, Deanne partners with forward-thinking companies to build the internal frameworks that turn ambitious growth plans into reality – and connects them with the visionary talent to make it happen. Blue Bateau is based in Melbourne and operates globally.

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© Blue Bateau • Melbourne, Australia — working globally